Perry Ellis International (ticker: PERY, exchange: NASDAQ Global Market (.O))
News Release -
27-Feb-2006
Perry Ellis International Extends License for Nike Swim MIAMI--(BUSINESS WIRE)--Feb. 27, 2006--Perry Ellis International
(NASDAQ:PERY) today announced that it has extended its license for
Nike Swim through 2009. The new agreement includes men's, women's and
children's swimwear, performance and casual swimwear products, apparel
and swim equipment. This new agreement ensures continuity for Perry
Ellis' aggressive growth of the Nike brand, including the opportunity
for global exposure at the 2008 Beijing Olympics.
PEI Swim Division President Seth Ellison commented: "The extension
of our Nike Swim license offers us a platform for long-term growth
with one of the world's most recognized brands. We have hired the best
talent in the industry to work on the Spring 2007 collection, and we
are excited to provide better product to our current account base of
sporting goods, department stores and specialty swim accounts. We have
also hired an experienced designer to work on our goggles and
accessories programs for Spring 2007."
Ellison added: "We are also excited to work more closely with Nike
in a number of areas. Nike's advanced innovation team will ensure that
we lead the industry with our performance products. Their U.S. women's
apparel team will help connect our products with their women's fitness
initiatives. Finally, this new contract will help us grow our team
sales business through an expanded offering of products for club and
school aquatic programs."
"We are excited to continue our strong partnership with Perry
Ellis and the opportunities for growth," said Heidi O'Neill, Nike's
Vice President of US Apparel. "Both companies are strategically
aligned in the US and share in the commitment to deliver superior
performance product through design and innovation supporting the broad
range of our consumers and the activities they participate in."
Perry Ellis International also announced that it was expanding its
Irvine, Calif. operations to become the West Coast hub for its swim
and action sports division. Under the direction of Seth Ellison, the
Southern California office will enable the company to draw inspiration
from the spirit of the coastal beach culture. The expansion of the
company's Orange County office will also give the company access to
the large local talent pool of swimwear designers and action sports
expertise.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor
and licensor of a broad line of high quality men's and women's
apparel, accessories, and fragrances, including dress and casual
shirts, golf sportswear, sweaters, dress and casual pants and shorts,
jeans wear, active wear and men's and women's swimwear to all major
levels of retail distribution. The company, through its wholly owned
subsidiaries, owns a portfolio of highly recognized brands including
Perry Ellis(R), Jantzen(R), Cubavera(R), Munsingwear(R), Savane(R),
Original Penguin(R), Grand Slam(R), Natural Issue(R), Pro Player(R),
the Havanera Co.(R), Axis(R), Tricots St. Raphael(R), Gotcha(R), Girl
Star(R) and MCD(R). The company also licenses trademarks from third
parties including Nike(R) for swimwear, and PING(R) and PGA TOUR(R)
for golf apparel. Additional information on the company is available
at http://www.pery.com.
CONTACT: Perry Ellis International, Inc., Miami
Keva Silversmith, 305-873-1399
keva.silversmith@pery.com
SOURCE: Perry Ellis International, Inc.
|