Choice Hotels International, Inc. (ticker: CHH, exchange: New York Stock Exchange (.N))
News Release -
Choice Hotels Names Brent Russell President & CEO of Flag Choice Hotels Of Australia
SILVER SPRING, Md., Nov. 6 /PRNewswire/ -- Choice Hotels International,
Inc., (NYSE: CHH) today announced that Brent D. Russell, national vice
president, franchise operations, has been named president and chief executive
officer of Flag Choice Hotels of Australia, effective January 15, 2003.
"Brent Russell has demonstrated clear, measurable leadership in his
experience with Choice, which includes sales and marketing, operations and
delivering exceptional service to our franchisees," said Charles A. Ledsinger,
Jr., Choice's president and chief executive officer. "His appointment to the
top post of Flag Choice bodes extremely well for our franchisees and their
guests in the Pacific region."
"Brent will provide the leadership required to implement our business plan
for Flag Choice Hotels," said Bruce Haase, senior vice president,
international. "Under his leadership, Choice will reinvigorate the Flag
Choice organization, improve franchise services, enhance marketing programs,
and build a strong base for our brands throughout the Pacific."
He added, "Brent's significant experience in building strong franchisee
relationships and implementing effective marketing and operational programs
will be critical to our efforts to drive more business to our Flag Choice
franchisees in Australia and New Zealand."
Russell, 44, joined Choice in 1997 as vice president, franchise
operations, and opened the company's Golden, Colorado, regional office. Last
year he was promoted to his current position after holding a series of
increasingly responsible positions. Prior to joining Choice, Russell spent 20
years with The Daniel Group, a commercial real estate and hotel development
and management company. He is a 1984 graduate of Virginia Commonwealth
University, with a Bachelor of Science degree in business management.
Choice announced its acquisition of controlling interest in Melbourne-
based Flag Choice Hotels on July 1, 2002. Under the terms of the agreement
with Flag International Ltd., Choice acquired a 55% controlling interest and
was granted an option to purchase the remaining 45% over a five-year period.
As a result of the transaction, Choice significantly accelerated the
growth of the Clarion, Quality and Comfort Inn brands in Australia by
converting existing Flag brand properties.
Choice Hotels International is one of the world's largest lodging
franchisors, marketing more than 5,000 hotels open or under development in 46
countries under the Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn,
Econo Lodge, MainStay Suites and Rodeway Inn brand names. For more
information on Choice, visit the company's web site at
Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites,
Quality, Clarion, Sleep Inn, Econo Lodge, MainStay Suites, and Rodeway Inn are
proprietary trademarks and service marks of Choice Hotels International.
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SOURCE Choice Hotels International, Inc.
/CONTACT: John Hawkins of Choice Hotels International, Inc.,
+1-301-592-5075, Fax: +1-301-592-6177, John_hawkins@choicehotels.com/