RNS Number:1019G

British Sky Broadcasting Group PLC

12 July 2006

12 July 2006

Press release

BSkyb Wins Mobile Rights To FA Premier League

Partnership with news group will bring new mobile content to widest audience

BSkyB has been awarded the mobile audio-visual rights to Barclays Premiership

football in a three-year deal starting August 2007. The bid was made in

partnership with News Group Newspapers, publishers of The Sun and News of the

World, who will jointly market and promote the new services.

BSkyB will now be able to offer mobile phone users action from all 380 Barclays

Premiership matches played in each of the 2007-08, 2008-09 and 2009-2010

seasons. As well as highlights of every game, this service will include the

chance to see clips of goals and key moments while certain games are in

progress. Full details of the new service will be announced at a later date.

Stephen Nuttall, Director of Business Development at BSkyB said: 'Sky has now

secured TV, online and mobile rights to the Premiership and can promise the

widest range of services and the most flexible ways of viewing across multiple

platforms. With these new rights, Sky can offer Premiership football on the

move. Fans can look forward to using their mobile to keep up to date with all

the Premiership action.'

Sky Sports already supplies text and video content to all mobile networks in the

UK & Ireland. Services include updates from Sky Sports News and post-match

interviews with Premiership football managers. Sky Sports News is available live

as part of the Sky Mobile TV package and Sky Sports streamed live coverage of

the 2006 Coca-Cola League Play-Offs.

In May BSkyB was awarded the live broadcast rights to four packages of live

Premiership rights; a total of 92 live matches per season from the start of the

2007-08 campaign. Later that month BSkyB was awarded further Premiership rights;

to four packages of live matches in the Republic of Ireland and near-live rights

to 242 matches per season in the UK.

For further information:

Press: Robert Fraser Tel: 0207 705 3036 robert.fraser@bskyb.com

Chris Haynes Tel: 0207 705 3905 chris.haynes@bsyb.com

Analysts / investors: Andrew Griffith Tel: 0207 705 3118 andrew.griffith@bskyb.com

Robert Kingston Tel: 0207 705 3726 robert.kingston@bskyb.com

This information is provided by RNS

The company news service from the London Stock Exchange

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